According to a report from Kirk Bohls of the Houston Chronicle, Texas will spend between $35-40 million for its football roster in 2025.
If true, it means the Longhorns will spend more on players than coaches, which would be a first in college football history.
Here is an excerpt from Football Scoop:
Kirk Bohls of the Houston Chronicle reports Texas will spend between $35 and $40 million for its football roster in 2025, the first once House settlements come into play, assuming the settlement is approved by Judge Claudia Wilken. Once approved, schools will share around $20 million of athletics department revenue directly with athletes, with football expected to take around 75 percent of that. In February, Georgia shared that it will spend $13.5 million on football, of an expected $20.5 million.
Given that, the headline here is that Texas still plans to spend somewhere between $15 and $25 million through its collective, the Texas One Fund. And that number comes at a discount — quarterback Arch Manning makes all his money on his own, through “true” name, image and likeness deals.
This means that, in what’s believed to be the first time in college football, Texas will pay more for its players than its coaches in 2025. The Longhorns will pay $22 million for Steve Sarkisian and his top-level assistants in 2025. As an athletics department, Texas reported nearly $332 million in revenue against $325 million in expenses in 2024, with football the main driver of that. Texas raised nearly $134 million in donations, a $48 million increase, which was largely attributed to the football team’s breakthrough 2023 season. The Longhorns reported $182 million in revenue from the 2023 football season.
