Nation of Blue

Basketball

Kentucky Basketball Trumps NBA Ratings

The undefeated Kentucky Wildcats are drawing huge ratings numbers in their quest for perfection and a ninth national title, even beating out the NBA. From thebiglead.com’s Jason McIntyre:

Basketball fans have taken notice: Kentucky’s game against LSU Tuesday – the Wildcats briefly led by 13 in the second half, but held on to win by one – drew 2.4 million viewers on ESPN according to Sports TV Ratings. And that’s not even the biggest number Kentucky has pulled this season: When Kentucky beat unranked Florida last Saturday, 3.2 million people watched.

A night later, LeBron vs. his former team, Miami, only drew a TV audience of 1.59 million. The ESPN nightcap Wednesday between the Rockets and Clippers – two playoff teams with popular stars in James Harden and Chris Paul – drew 1.4 million viewers.

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