Former Kentucky star De’Aaron Fox has landed a multi-year shoe deal with Nike.
According to reports, Fox was a top target for brands.
Lottery pick De'Aaron Fox has agreed to a multi-year shoe deal with Nike, sources tell @TheVertical. The UK PG was a top target for brands. pic.twitter.com/6MwbbNuMmh
— Nick DePaula (@NickDePaula) May 31, 2017
Meanwhile, LaVar Ball reportedly turned down a $10 million shoe deal for his son, Lonzo:
In today’s episode of “As LaVar Ball’s World Turns,” the blowhard father of UCLA guard and likely top-two NBA draft pick Lonzo Ball might have cost his son as much as $20 million before his 25th birthday.
That’s right. Nike, Under Armour and Adidas were all prepared to offer Lonzo a shoe contract in the neighborhood of $10 million over five years before the Los Angeles Lakers landed the No. 2 pick in the draft lottery, and that sum might have jumped as high as $20 million through 2022 if Ball landed in the L.A. media market, ESPN sports business reporter Darren Rovell reported on “The Dan Patrick Show.”
I guess Fox “ain’t a big baller” though.
